Constant Cords had an innovative feature: no matter where you cut the cord, you can still connect it to either the USB-C or USB-A end, making it functional again. Therefore, we were tasked with highlighting this unique capability in their website product video.

To begin with, the project began with 3D modeling of the cord, ensuring accuracy in both design and functionality. In addition, we applied texturing based on the product’s signature hero color (red), which enhanced its visual appeal significantly.

Once we completed the modeling and texturing, we rendered the scenes and assembled the sequences into a cohesive product video. This approach effectively showcased the cord’s versatility and functionality in a clear and engaging manner.

Furthermore, the final output served as an engaging promotional tool, clearly demonstrating the innovative features of Constant Cords. As a result, it enhanced their online presence and captured the attention of potential customers.

Overall, this project not only highlighted the unique selling points of the product but also positioned Constant Cords as a leader in functional design. Ultimately, we believe the video will resonate with viewers and encourage them to explore the benefits of this innovative product. Thus, we are confident that it will drive engagement and interest in the brand.

Moreover, the attention to detail in the modeling and texturing stages allowed us to present the product authentically. By showcasing how the cord remains functional regardless of where it is cut, we emphasized its practicality for users. In conclusion, the promotional video serves as a powerful marketing tool for Constant Cords, appealing to both new and existing customers alike.